The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
Havas Creative Group
Client
Title
Category
Award
Points
Adios Amigo
Agency: Havas / New York + RadicalMedia / Santa Monica + Starcom Mediavest Group / New York + Edelman / New York
Client: Heineken / Dos Equis
Category: Media Relations
Points: 25.0
Like my addiction
Agency: BETC / Paris
Client: Addict Aide
Category: Influencer Marketing / Single Channel
Points: 25.0
The end of society simulator
Agency: BETC / Paris + BETC Digital / Paris
Client: Ubisoft
Category: Craft / Dynamic Data Visualization
Points: 25.0
Adios Amigo
Agency: Havas / New York + Sound Lounge / New York
Client: Heineken / Dos Equis
Category: Craft / Writing - Single
Points: 25.0
Like my addiction
Agency: BETC / Paris
Client: Addict Aide
Category: Community Building
Points: 15.0
Adios Amigo
Agency: Havas / New York + Sound Lounge / New York
Client: Heineken / Dos Equis
Category: Broadcast / Any Length - Single
Points: 15.0
Parkinsounds
Agency: Havas Life / São Paulo
Client: Teva Neuroscience
Category: Craft / Music / Sound
Points: 10.0
Like my addiction
Agency: BETC / Paris
Client: Addict Aide
Category: Innovation in Direct
Points: 10.0
The end of society simulator
Agency: BETC / Paris + BETC Digital / Paris
Client: Ubisoft
Category: Gaming
Points: 10.0
Like my addiction
Agency: BETC / Paris
Client: Addict Aide
Category: Digital / Social Media & Viral Marketing
Points: 10.0
The Riderless Bike
Agency: Havas / Sydney + Red Agency / Sydney + FINCH / Sydney
Client: Steve Waugh Foundation
Category: Innovation in Direct
Points: 5.0
The end of society simulator
Agency: BETC / Paris + BETC Digital / Paris
Client: Ubisoft
Category: Craft / Dynamic Data Visualization
Points: 5.0
PorcelainBones
Agency: Les Gaulois / PUTEAUX
Client: AMGEN
Category: Craft / Art Direction - Single or Campaign
Points: 5.0
SMS Last Words
Agency: Havas Worldwide / Shanghai
Client: Global Road Safety Partnership
Category: Ambient / Immersive / Installations
Points: 5.0
Picnic Blanket
Agency: Rosapark / Paris
Client: Fruits and Wine
Category: Ambient / Billboards & Transit - Single
Points: 5.0
#HolidaysOnDemand
Agency: Les Gaulois / PUTEAUX + HRCLS (Hercules) / PUTEAUX
Client: TRANSAVIA
Category: Innovation in Branded Entertainment
Points: 5.0
The Purpose
Agency: Havas / New York + Studio 6 / New York
Client: United States Digital Service
Category: Craft / Animation - Single or Series
Points: 5.0
#CanalNotes
Agency: Havas / New York + Havas Village / New York + Studio 6 / New York + Havas Media North America / New York
Client: Havas New York
Category: Self-Promotion
Points: 5.0
SMS Last Words
Agency: Havas Worldwide / Shanghai
Client: Global Road Safety Partenership
Category: Immersive / Environmental / Ambient Media - Single
Points: 5.0
Introducing
Agency: Havas / New York + Starcom Mediavest Group / New York + Edelman / New York + Rattling Stick / New York
Client: Heineken / Dos Equis
Category: Integrated Branding / Integrated Online
Points: 5.0
Cinema to go
Agency: BETC / Paris + BETC Digital / Paris
Client: Air France
Category: Applications
Points: 5.0
Cinema to go
Agency: BETC / Paris + BETC Digital / Paris
Client: Air France
Category: Innovation in Mobile
Points: 5.0
Adios Amigo
Agency: Havas / New York + Starcom Mediavest Group / New York + Edelman / New York
Client: Heineken / Dos Equis
Category: Publishing / Magazine - Single
Points: 5.0
Picnic Blanket
Agency: Rosapark / Paris
Client: Fruits and Wine
Category: Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Points: 5.0
The upside down can
Agency: BETC / Paris
Client: Orangina
Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 5.0
#CanalNotes
Agency: Havas / New York + Havas Village / New York + Studio 6 / New York + Havas Media North America / New York
Client: Havas New York
Category: Self-Promotion
Points: 5.0
The Riderless Bike
Agency: Havas / Sydney + Red Agency / Sydney + FINCH / Sydney
Client: Steve Waugh Foundation
Category: Innovation in Print & Outdoor / Ambient Media
Points: 5.0
AiMEN
Agency: BETC / Paris
Client: CANAL+
Category: Branded Social Post / Real-Time Response
Points: 5.0
Like my addiction
Agency: BETC / Paris
Client: Addict Aide
Category: Social Engagement / Community Building
Points: 5.0
Like my addiction
Agency: BETC / Paris
Client: Addict Aide
Category: Craft / Use of Visuals
Points: 5.0
Graffiti Alley InstaTour
Agency: Havas Canada / Toronto
Client: Heritage Toronto
Category: Craft / Use of Visuals
Points: 5.0
French food delivery
Agency: BETC / Paris + BETC Digital / Paris
Client: Air France
Category: Cross-Channel / Digital / Physical Cross-Channel
Points: 5.0
Kitchen
Agency: BETC / Paris
Client: CANAL
Category: Craft - Visual Effects / Visual Effects - Single
Points: 5.0
Client:
Heineken / Dos Equis
Title:
Adios Amigo
Category:
Media Relations
Award:
2017 Public Relations Gold Pencil
Points:
25.0
Client:
Addict Aide
Title:
Like my addiction
Category:
Influencer Marketing / Single Channel
Award:
2017 Social Influencer Marketing Gold Pencil
Points:
25.0
Client:
Ubisoft
Title:
The end of society simulator
Category:
Craft / Dynamic Data Visualization
Award:
2017 Interactive Gold Pencil
Points:
25.0
Client:
Heineken / Dos Equis
Title:
Adios Amigo
Category:
Craft / Writing - Single
Award:
2017 Radio Gold Pencil
Points:
25.0
Client:
Addict Aide
Title:
Like my addiction
Category:
Community Building
Award:
2017 Public Relations Silver Pencil
Points:
15.0
Client:
Heineken / Dos Equis
Title:
Adios Amigo
Category:
Broadcast / Any Length - Single
Award:
2017 Radio Silver Pencil
Points:
15.0
Client:
Teva Neuroscience
Title:
Parkinsounds
Category:
Craft / Music / Sound
Award:
2017 Mobile Bronze Pencil
Points:
10.0
Client:
Addict Aide
Title:
Like my addiction
Category:
Innovation in Direct
Award:
2017 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Ubisoft
Title:
The end of society simulator
Category:
Gaming
Award:
2017 Interactive Bronze Pencil
Points:
10.0
Client:
Addict Aide
Title:
Like my addiction
Category:
Digital / Social Media & Viral Marketing
Award:
2017 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Steve Waugh Foundation
Title:
The Riderless Bike
Category:
Innovation in Direct
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Ubisoft
Title:
The end of society simulator
Category:
Craft / Dynamic Data Visualization
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
AMGEN
Title:
PorcelainBones
Category:
Craft / Art Direction - Single or Campaign
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Global Road Safety Partnership
Title:
SMS Last Words
Category:
Ambient / Immersive / Installations
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Fruits and Wine
Title:
Picnic Blanket
Category:
Ambient / Billboards & Transit - Single
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
TRANSAVIA
Title:
#HolidaysOnDemand
Category:
Innovation in Branded Entertainment
Award:
2017 Branded Entertainment Merit Award
Points:
5.0
Client:
United States Digital Service
Title:
The Purpose
Category:
Craft / Animation - Single or Series
Award:
2017 Design Merit Award
Points:
5.0
Client:
Havas New York
Title:
#CanalNotes
Category:
Self-Promotion
Award:
2017 Design Merit Award
Points:
5.0
Client:
Global Road Safety Partenership
Title:
SMS Last Words
Category:
Immersive / Environmental / Ambient Media - Single
Award:
2017 Design Merit Award
Points:
5.0
Client:
Heineken / Dos Equis
Title:
Introducing
Category:
Integrated Branding / Integrated Online
Award:
2017 Cross-Platform Merit Award
Points:
5.0
Client:
Air France
Title:
Cinema to go
Category:
Applications
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Addict Aide
Title:
Like my addiction
Category:
Mobile Advertising
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Air France
Title:
Cinema to go
Category:
Innovation in Mobile
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Heineken / Dos Equis
Title:
Adios Amigo
Category:
Publishing / Magazine - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Fruits and Wine
Title:
Picnic Blanket
Category:
Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Orangina
Title:
The upside down can
Category:
Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Havas New York
Title:
#CanalNotes
Category:
Self-Promotion
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Steve Waugh Foundation
Title:
The Riderless Bike
Category:
Innovation in Print & Outdoor / Ambient Media
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
CANAL+
Title:
AiMEN
Category:
Branded Social Post / Real-Time Response
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Addict Aide
Title:
Like my addiction
Category:
Social Engagement / Community Building
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Addict Aide
Title:
Like my addiction
Category:
Craft / Use of Visuals
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Heritage Toronto
Title:
Graffiti Alley InstaTour
Category:
Craft / Use of Visuals
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Air France
Title:
French food delivery
Category:
Cross-Channel / Digital / Physical Cross-Channel
Award:
2017 UX / UI Merit Award
Points:
5.0